Projects
RIceSelect Blog Page
To task was to create a blog page for the prominent US Rice Brand Riceselect®. The aim was to increase their website traffic, position and keyword count with a blog page.
Before planning, I met with the brand managers to learn key insights regarding the brand voice, their target audience and any products that should be focused on throughout the year.
Based on that information as well as gaps in high-volume keywords on the site, I put together a plan for blogs to be written. Then, I wrote and delivered the blogs quarterly to the brand for final approval before I uploaded to the CMS.
View the unique writing style chosen for this brand below in two samples.
Read Blog Samples
